Scott Watkins
Senior Director Business Strategy
Scott Watkins is the Senior Director of Business Strategy at Michigan Virtual, a nonprofit dedicated to advancing learning and teaching for K-12 students and educators across Michigan. In this role he uses his start-up and consulting experiences to lead innovation with new products and services and to improve customer experiences with the organizations existing products and services. He directs the company’s Voice of Customer initiative, provides executive leadership for the customer care center, and leads strategic planning and innovation initiatives. Scott is a graduate of Michigan State University with degrees in Marketing, International Relations, and an MBA.
Scott Watkins is the Senior Director of Business Strategy at Michigan Virtual, a nonprofit dedicated to advancing learning and teaching for K-12 students and educators across Michigan. In this role he uses his start-up and consulting experiences to lead innovation with new products and services and to improve customer experiences with the organizations existing products and services. He directs the company’s Voice of Customer initiative, provides executive leadership for the customer care center, and leads strategic planning and innovation initiatives. Scott is a graduate of Michigan State University with degrees in Marketing, International Relations, and an MBA.